Product Talk

00:59

How to set an outcome before you have a product.

Set a directional outcome.
01:14

How to set success criteria for assumption tests.

Our goal is to get so specific that someone else can call the win or loss
00:41

Introducing outcomes in an output culture.

An easy way to get started.
00:59

Is There Any Potential Harm in Building This Idea?

How to avoid unintended consequences.
00:41

Knowing what to do next.

In discovery.
00:55

Leading change as an individual contributor.

Meet Bianca Sterling.
00:58

Living in a project world.

Does this sound like your organization?
00:56

Look for these instead of product sense.

20 attributes that might indicate success.
00:45

Make your interview requests specific.

What’s in it for your customer?
00:47

Making the Case for Product Trios

Collaboration matters.
00:44

Most teams don't generate enough assumptions.

Why you should aim for 20+.
00:47

Not everything you do should go on your opportunity solution tree.

An OST helps you choose the best path to your desired outcome.
00:43

On output culture.

Does this sound like your company?
00:53

One discovery habit every product team can adopt.

It only takes about 15 minutes to get started.
01:12

Opportunities emerge from customer stories.

Don’t make them up.
00:59

Opportunities vs. Problems

Focus on unmet customer needs, pain points, and desires.
00:59

Opportunity mapping unlocks a continuous cadence.

Ship one small opportunity at a time.
00:50

Opportunity solution trees build team alignment.

Helping to avoid fruitless opinion battles.
01:17

Product Discovery Doesn’t Devalue User Research

It makes our whole company more customer-centric.
00:49

Product managers don't own the problem.

And designers and software engineers don't own the solution.
00:46

Product Talk Academy is growing.

Meet Ellen Brandenberger.
00:49

Product trios need to show their work.

Bring the rest of the team along.
00:54

Recruiting without an incentive.

Crafting a compelling offer.
00:58

Remind people to follow your work.

Keep it visible and be consistent.

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