00:58
It's a format for expressing a desired outcome.
00:49
It's the consequence of action.
01:00
Any outcome can be represented as an OKR.
00:48
My answer might surprise you.
00:54
"Customer" can mean different things.
01:35
It leads to better decisions.
01:17
And how you can overcome that resistance.
01:14
It makes your assumption tests actionable.
00:52
It's how we deliver value over time.
00:49
You can’t do discovery well for more than one outcome at a time.