00:59
Does this sound like your organization?
00:56
20 attributes that might indicate success.
00:45
What’s in it for your customer?
01:05
Here's how she adopted the discovery habits.
00:51
Learn how she manages customer requests.
01:27
Knowing when to keep at it vs. moving on.
00:47
An OST helps you choose the best path to your desired outcome.
02:56
These tools add value, but they don't replace interviews.
01:11
Understanding strategic context.
00:44
Does this sound like your company?
00:55
It only takes about 15 minutes to get started.
01:56
Get captured on an interview snapshot
00:59
Focus on unmet customer needs, pain points, and desires.
00:51
Helping to avoid fruitless opinion battles.
